Author Colleen Hoover's word-of-mouth success

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Colleen Hoover’s years as a published — and self-published — fiction writer have been one long, pleasant surprise.
Colleen Hoover’s years as a published — and self-published — fiction writer have been one long, pleasant surprise. The Texas-based Hoover broke through in January 2012 when she released her novel “Slammed” through an .com program. It became a showcase for how an author in the Internet age can succeed through luck and worth of mouth. Now, her novel “It Ends With Us,” which was first published in 2016, has been selling tens of thousands of copies a week and topping bestseller lists — thanks largely to its popularity on #BookTok. That's the TikTok niche where young readers talk up their favorite works.
Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
Review-Quotes] It Ends with Us: A Novel (1) by Colleen Hoover
Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
Verity by Colleen Hoover
Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
It Ends with Us by Colleen Hoover, Paperback
Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
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Author Colleen Hoover's word-of-mouth success
Verity by Colleen Hoover (2022, Hardcover, Special edition) Collector's Edition 9781538739723
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